Notes on wine,
storage & the cellars
that hold them.
Field-tested guides, brand deep-dives and design essays, written by our team with the brands we're authorized to sell. No sponsored fluff. Just what we'd tell a friend.
Latest articles
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Does Light Damage Wine? The Science of Lightstrike and How to Protect Your Collection (2026)
Yes, light degrades wine through a reaction called lightstrike. Learn which wavelengths cause it, why white and sparkling wines are most at risk, and how to protect your bottles.
Which Wines Are Worth Aging? A Collector's Guide to Cellaring (2026)
Not every bottle improves with age. Learn which wines are worth cellaring, how long to wait, and the storage conditions aging actually requires.
Should You Store Wine on Its Side? The Science of Bottle Orientation (2026)
Should wine be stored on its side or upright? The science of cork moisture, sediment, and when orientation actually matters for your collection.
Wine Serving Temperature Guide: The Right Temperature for Every Wine (2026)
The complete wine serving temperature chart for reds, whites, rosΓ©, and sparkling, plus how a dual-zone wine fridge holds every bottle ready to pour.
The guides we wrote so
you'd only have to ask once.
Sizing your cooling unit, properly.
BTU math, ambient-temperature load, climate considerations and the most common β and costly β undersizing mistake.
Reading a wine rack spec sheet.
Material gauge, label-forward vs cradle, modular logic, mounting load β what every line on a manufacturer's PDF actually means.
Humidity, light & vibration.
The three silent destroyers β and a working spec for a residential cellar that holds 60β70% RH for the next twenty years.
Read enough? Let us draft the plan.
Tell us your room, climate and bottle count. Within 48 hours we send a free cellar plan: floor plan drawing, BTU cooling sizing, bottle count and an itemized parts list in three price options. No charge, no commitment.